Roosters have high dry matter content with a yellow flesh, which imparts a floury texture and deep earthy flavour. The Rooster variety lends itself particularly well to all types of potato preparation and cooking. Their ease of wash and peel is attractive to their speed of preparation.
In terms of utility they are the ultimate all-rounder potato. Rooster is the most popular fresh ware potato variety in Ireland with consumers, with almost 6 in 10 potatoes grown and sold in Ireland being Rooster. Its quality, texture, utility and versatility, as well as its ease of use/preparation make it a very attractive potato choice for modern Irish consumers.